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Keywords: Cultural tourism, Local, Festivals, Traditional, Beliefs preservation
MATERIALS AND METHOD
Study area
Ilaro, located in Ogun State, Nigeria, lies within the Yewa (formerly Egbado) cultural region, historically inhabited by the Yewa people, who trace their ancestry to Ile-Ife, regarded as the ancestral homeland of the Yoruba ethnic group. Its development into a prominent settlement was largely influenced by its strategic position along key trade routes that connected various regions of Yorubaland and the neighboring Dahomey Kingdom (present-day Benin Republic). Ilaro experiences a bimodal climate with two distinct seasons: Rainy season extending from March to November, characterized by heavy and consistent rainfall and dry season: Lasting from December to February, marked by minimal precipitation. The region receives an average annual rainfall of 1,700 to 2,000 mm, supporting lush vegetation, with a consistent mean annual temperature of 26°C, indicative of a tropical monsoon climate. The area's original vegetation is tropical rainforest, known for its emergent trees rising above the canopy, multiple canopy layers providing dense cover and lianas and epiphytes, adding to the biodiversity. Prominent tree species include Milicia excelsa (Iroko), Afzelia bipindensis (African mahogany), Brachystegia nigerica, Lovoa trichilioides (African walnut), Terminalia ivorensis and Terminalia superba (Black and White Afara), Triplochiton scleroxylon (Obeche). Due to agricultural expansion and human activities, the original forest cover has significantly declined. The landscape is now dominated by secondary regrowth forests, thickets, and grasslands, with primary forest remnants largely confined to areas less disturbed by farming. This transformation highlights the ongoing impact of human activity on Ilaro's ecosystem, necessitating conservation efforts to preserve its remaining biodiversity (Figure 1).
Research Method
This study employed the causal research design which is an experimental research design. Exploratory research design will be used for Orona festival Ilaro,was focused as case study. In this study, the causal design is chosen to show how variations in tourism variables affect the cultural heritage preservations of Nigeria. The experimental designed is also preferred because it does not permit for the manipulation of the predictor variables and has a high level of external validity.
Research Design
This study employed a survey research design, a methodological framework that allows researchers to collect data using tools such as personal interviews, questionnaires, and observations (Omotoye & Ukabuilu, 2023). The survey approach was deemed appropriate because the target population is well-defined and accessible, making it feasible to gather comprehensive information directly from the participants. This design supports the collection of both qualitative and quantitative data, enabling the analysis of patterns and insights within the known population. By utilizing this method, the study ensures robust and systematic exploration of the research objectives.
Population of the Study
For this study, the population comprises all the indigenous people living in Ilaro, Yewa South Local Government. The population people living inIlaro, Yewa South Local Government, Ogun Stateas at 2016 census is about 57,850, while that of tourists is currently not available as there is no official document that declares the actual number of people (tourists or visitors) that visited the Oronna festival Ilaro, Yewa South, Ogun State
Sampling Techniques and Sample Size
Data for the study will be generated during 2024 Oronna festival in Ilaro, Yewa South, Ogun State. The study adopted probability sampling procedure whereby out of the total number of the targeted population units. The sampling techniques that the researcher uses are randomization technique so as to avoid any element of bias in the subject to be included for the study. Due to large size of the target population, the researcher used the Taro Yamani formula to arrive at the sample population of the study.
Let's calculate the sample size nn using the formula:
Final Answer:
The calculated sample size nn is approximately 104 (rounded to the nearest whole number).
Instrument of Data collection
A structured questionnaire was employed as the principal tool for data collection in the study. The questionnaire was designed using a Likert scale format, which served as the primary instrument for gathering primary data. This tool was systematically organized into two main sections: Part A and Part B. Part A: This section comprised questions specifically tailored to capture demographic and personal characteristics of the respondents, including details such as age, gender, occupation, and other relevant attributes. Part B: This section focused on questions aligned with the research objectives, research questions, and the hypotheses being tested. It was structured using a four-point Likert scale, offering respondents a range of options to indicate their level of agreement or disagreement with each statement. The response options included "Strongly Agree," "Agree," "Disagree," and "Strongly Disagree." This format was chosen to quantitatively measure the respondents' perspectives and attitudes towards various attributes related to the study. The Likert scale facilitated the systematic assessment of the degree of agreement or disagreement, providing a reliable mechanism to analyze and interpret the participants' opinions in the context of the research goals.
RESULT AND DISCUSSION
Demographic characteristics of the respondents
Table 1 shows the demographic of the respondents., 66% of respondents are males 34% of the respondents are females, 46-55 age bracket with 43% was the among the respondents while, ≥ 56 with 15% was lowed among the respondents. Also, the educational level shows that non-educated 40% among the respondents, while ≥ BSC with 15% was the lowest. 65% among the respondents were married and 7% windows the lowest. 46% of the respondents were traditional worshipers, and 23% I Christianity adherents was the lowest. The employment level shows that 54% among the respondents were self-employed while, 21% w of the respondents were farmers.
Figure 2 below shows 75% of the respondents said Yes, they have attended Orona festival celebration while, 25% of the respondents said No.
Figure 3 below shows number of festivals in Ilaro, 36% of the respondents said they know about Orona festival while 17% of the respondents said they know about Igunuko festival.
Figure 4 Shows the importance of Orona of for preservation of cultural heritage, 56% of the respondents said it very important because it preserve history and heritage, while5% said it preserve religious and spiritual importance.
Figure 5 below shows what responds enjoy most in orona festival,33% of the respondents said Igba Aje, 23% of the respondents drumming and music, 9% storytelling and historical narratives which is the lowest.
Orona is important in preserving cultural heritage, 46% 0f the respondents agree, 12% of the respondents were neutral and 5% of respondents strongly disagree. This finding aligns with the study conducted by Aleshinloye et al. (2017), which highlighted that the Osun Oshogbo festival has the potential to safeguard cultural heritage and uphold traditional belief systems (Figure 6).
Figure7 below shows level of interest in Orona festival, 57% of the respondents are interested, 29% of the respondents are neutral and 11% of respondents are not interested. This finding in agreement with Yusuf, (2016) who reported that the level of interest in local was above 56%.
Figure 8 below shows the factors that threaten the continuation of Orona festival, 41% said religious influence could threaten the continuation Orona festival, 8% of the respondents said financial constraints could threaten the continuation of Orona festival. This finding is similar to Taiwo, (2014) who reported that the adherence to orthodox religious beliefs among the younger generation could negatively affect the preservation and continuity of the Orona festival.
Figure 9 below shows the impact of Orona festival on local economy. 74% of the respondents said it has positive boost of the local economy, 2% said unsure how will impact on the local economy. This finding is consistent with Ogundiran, (2014) who reported that Osun Oshogbo groove has positive social-economic impact on the hospitality and tourism business for the local communities.
54% respondents strongly agree that Orona festival can promote tourism, 6% of the respondents strongly disagree that it not promotes tourism This finding is consistent with Esu & Arrey, (2019) who reported that is significant relationship between cultural festivals and tourism (Figure 10).
CONCLUSION AND RECOMMENDATIONS
The findings of this study indicate that the Orona Festival is one of the key festivals celebrated in the area, attracting significant interest from the community. It has a positive effect on the local economy and has the potential to enhance tourism in the region.
Recommendations
Engage elders and local custodians of cultural heritage in sharing knowledge, practices, and stories with both tourists and the younger generation. By involving local communities, cultural tourism becomes more authentic and meaningful, strengthening cultural identity and community pride. Promote traditional festivals as tourist attractions, ensuring they are organized with cultural integrity. Market these festivals internationally and domestically through social media, tourism boards, and cultural organizations. This can increase interest and attendance, generating economic benefits for the local community and encouraging pride and continuity of traditions.
Develop curated tourism packages that offer immersive experiences, such as traditional dance workshops, art creation sessions, cooking classes of local dishes, or visits to heritage sites with guided storytelling. Hands-on experiences provide tourists with a deeper appreciation of the culture and traditions, creating a meaningful connection with the heritage being preserved.
Partner with cultural organizations, schools, and universities to support cultural tourism initiatives. Collaborate with NGOs or private businesses interested in cultural preservation. Partnerships provide additional resources and legitimacy, expanding the reach and impact of cultural tourism while creating sustainable support structures for heritage preservation. Incorporate virtual reality (VR), augmented reality (AR), and other interactive technologies in cultural sites and festivals. For example, visitors can experience an AR guide explaining historical significance as they tour heritage sites. Technology can help attract tech-savvy tourists, including younger generations, and offer a unique, engaging way to experience and learn about cultural heritage. Train young people in the community as cultural guides or ambassadors, providing them with language and hospitality skills as well as knowledge about their culture Empowering local youth instils a sense of pride and responsibility toward their cultural heritage while providing them with job opportunities in the tourism sector.
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